The Bleue Period is a journey through grief and recovery, the personal struggles that influenced and affected Danielle’s professional output. Like Picasso, we all experience blue periods; while dark times are short blips on a lifelong career, they can generate the most growth if we know where to look.

Honest, humorous, and poignant, TBP is a relatable and warm discussion that resonates across industries and experience levels. (40 min, condensed version given at Hangtime, linked)

Danielle Evans creates Food Lettering for Target Canada to highlight their grocery offerings in an artful, innovative way.

Credits:
CD: Ruth Balbach, Steve Chirhart
Sr. Art Director: Allan Peters
Sr. Writer: Sage Rider
Illustrator: Danielle Evans

Danielle and Serif worked on an interview to demonstrate her authority of her work, Food Typography, while communicating in a humble and confident manner. At the same time, she also wanted to capture the magic and fun of her process and origin. We settled on “Stay Grounded”, an opportunity to commemorate her early work while looking towards the future.

Working with Danielle was a wonderful experience. To put it plainly, Danielle is just a fantastic human all around. She's hilarious, her personality is infectious, and her work is world class.

In February of this 2019, Danielle had the pleasure of sitting down with Fuse Sessions and fellow letterer Bob Ewing while she was in Indianapolis for her Dimensional Typography workshop.

We talk about everything from gluing artwork to the wall as a kid to how she had to pivot from just doing food typography.